Building a lighthouse brand.

Craft something sharp, and unmistakable that connects with the right people.

A man with glasses, tattoos, and a wristwatch, dressed in a dark t-shirt, is sitting at a wooden table writing in a notebook inside a modern cafe or shop, with large windows, industrial lighting, and signs visible in the background.

Step 1: Fit Call

No pitch. Promise.

A 30-minute call to see if we're a good fit. You'll tell me what you're building and where you’re stuck. I’ll ask some questions, share how I work, and let you know if I’m the right partner to help.

No pressure, no pitch. Just clarity on what's next.

FREE (30 minutes)

SCHEDULE YOUR FIT CALL

Find the signal in the noise.

Step 2: The Heart Lab

That's what we’ll do here.

In this focused session, we'll dig into the heart of your brand—what makes your work different, and why it matters to them.

We'll ask the questions most businesses skip. The ones that unearth the clarity buried under all that complexity.

I’ll distill everything we uncover into a concise brand brief: the one thing only you can say, said so clearly people finally get it.

What you walk away with:

  • A sharp, strategic message that sets you apart

  • Fresh insights and overlooked opportunities

  • A clear roadmap for where to go and what to do next

Whether you run with it yourself or bring me in to build it out, you’ll leave with clarity, direction, and momentum.

Investment: $750 (credited toward any launch package)

Everything you need. Nothing you don't.

Step 3: Launch

Based on your Heart Lab, I'll build what matters: the words, visuals, and systems that make being unmistakable feel effortless instead of exhausting.

The packages below are examples of what each tier might include. Your investment in the Heart Lab will be applied to any package if you decide to work with me.

Launch Packages ↓

  • Get your brand message straight.
    So people finally get it.

    Perfect for new businesses or established ones ready to sharpen their core identity.

    Typically includes:

    • Brand messaging framework

    • Logo system with usage guidelines

    • Brand style guide

    • 5-page Squarespace website design

    • Social media branding

    Investment: $8,000-$10,000 (minus your $750 Heart Lab fee)

    Timeline: 1–2 weeks

  • Craft a cohesive brand system that looks, sounds, and feels like you.

    Perfect for businesses launching or relaunching with a full digital presence.

    Typically includes:

    • Everything in Clarify

    • Expanded brand guidelines

    • Squarespace website (5–8 pages) + copy

    • Social media branding and templates

    • Email marketing set up

    Investment: $12,000-$15,000 (minus your $750 Heart Lab fee)

    Timeline: 2–3 weeks

  • Scale with a standout brand built for visibility, sophistication, and growth.

    Perfect for established brands launching major initiatives or entering a new stage of scale.

    Typically includes:

    • Everything in Expansive

    • Strategic add-ons like brand photography, video assets, or campaign development

    • Ongoing guidance as you expand

    Investment: $20,000+ (minus your $750 Heart Lab fee)

    Timeline: Varies based on scope

A woman with long light brown hair smiling, wearing a black blazer over a light purple top, against a plain white background.

Shannon Godfrey - The Commons

It was incredible working with Brad to bring our vision to life. He truly listened, digging into our mission, passion, and long-term goals to shape a thoughtful brand identity. Throughout the process, Brad made us feel understood and often uncovered ideas we hadn’t articulated yet. We felt creatively supported every step of the way.

Clarity starts with a conversation

You've seen how I work. Now let's see if we're a fit. In one call, we'll dig into your goals, challenges, and whether my process is right for your brand.


Schedule your fit call ↓