Start Making 

Waves.

When your brand works, the right people notice.

A man with dark, styled hair and glasses, smiling with his arms crossed, wearing a black t-shirt with a chest pocket, standing against a textured wall.

Doing good work isn’t good enough.

Do you ever feel like you're struggling for attention, even though you're making a difference? It’s a big world out there, and breaking through the noise can feel overwhelming—and keep you hidden from the people who need you the most.

You deserve a brand that attracts the right people and opportunities—without compromising who you are.

An illustration of a woman with glasses and long dark hair, appearing concerned or confused, with chaotic black lines and yellow circles above her head representing cluttered thoughts or mental confusion.

How we turn clarity into connection

  • Sketch-style icon of a magnifying glass with an eye in the center.

    ❶ Uncover What Matters

    We’ll dig deep to uncover what sets you apart—your values, voice, and vision—and why that matters to the people you’re trying to reach.

  • Sketch-style icon of a wrench and a pencil forming an "x".

    ❷ Build Out Your Brand

    We turn that clarity into strategy, messaging, and visuals that feel true, look great, and connect with the people who matter most.

  • Sketch-style icon of a hand giving a thumbs-up.

    ❸ Launch With Confidence

    You’ll leave with the tools, words, and direction you need to show up with purpose—and get noticed by the people you’re here to serve.

Learn More →

I understand the gap between knowing you’re doing good and getting the world to notice.

After more than 20 years working with everyone from Toyota and Disney to grassroots nonprofits and my own startups, I've learned that breakthrough brands happen when you stop trying to follow everyone else and start being truly and completely yourself.

A middle-aged man with a bald head, gray beard, and glasses looking to the side. He is wearing a dark sweater and a navy blue shirt underneath, with a plain white background.

Tim Leake - Let’s Lightbulb

“I'm beyond in love with the brand design and strategy that Brad created for us. Every single time I put something new into the world under this brand, I feel an extra boost of pride. Brad's structured process made sure we didn't drop anything, and his high bar and collaborative spirit made sure we pushed it to the upper realms of amazing. You should work with him.”

What we can create together.

  • A cartoon illustration of a person's head with a lightbulb inside, symbolizing ideas or creativity, surrounded by small white circles and black lines on a black background.

    Branding

    Together, we’ll create an authentic brand the right people instantly get—and want to be part of.

  • Illustration of a smiling woman with dark hair, wearing a white shirt with yellow polka dots, leaning on a desk with stacked papers or books.

    Websites

    We'll design and build a website that clearly communicates your value, feels like you, and turns visitors into believers.

  • A cartoon woman with glasses holding a yellow megaphone, appearing to speak or shout.

    Messaging

    We’ll develop messaging that cuts through, connects with your audience, and makes you impossible to overlook.

Ready to get started? →

Client Stories

  • Laptop on a concrete surface displaying a website about a framework for improving company speed, featuring a man holding a sign with the framework's name on it.

    Let's Lightbulb

    Tim Leake was already facilitating lightbulb moments for high-performing teams. He just needed a brand that reflected the real impact of his work.

    View Work →

  • Business cards for The Commons featuring contact information and logo with a person icon in a yellow and blue design.

    The Commons

    The Commons helps schools reclaim attention—not by banning phones, but by designing spaces where presence wins.

    View Work →

  • Colorful posters on a perforated wall with a blurred person walking by. The posters display motivational quotes about the future and building, with logo of Autodesk at the bottom.

    Autodesk

    Autodesk dominated the design world for decades. But market leadership had turned into inertia—and innovation was slipping away.

    View Work →

SEE MORE WORK →

You’re great at what you do. But your brand isn’t saying that—clearly enough.

I know you want to have a brand that feels true to who you are and draws the right people in.

But right now, your brand doesn't quite reflect the quality, growth, or direction of your work.

Imagine instead: Your brand becomes a magnet for the right opportunities.

You stop exhausting yourself explaining and start energizing yourself doing. The people who need you finally see you.

That’s what I can do help you do.

I help thoughtful founders build brands that are:

  • Clear enough to cut through the noise

  • True to your values, voice, and vision

  • Human enough to actually connect

My approach is simple:

  1. We’ll uncover what makes you different—and why it matters

  2. We’ll turn that into strategy, messaging, and design that work beautifully

  3. You show up with a brand that opens doors and moves your mission forward