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The Startwith Blog

Breakthrough brands don’t shout. They resonate.

Here, you'll find sharp, actionable ideas to help founders like you turn your complex work into a brand people are drawn to.


Brad Gantt Brad Gantt

How to Build a Great Brand on a Shoestring Budget

When you’re starting, there are so many things to pay for, and sometimes really beautiful design just shouldn’t be your highest priority.

Here is a list of amazing tools that will allow DIYers to build a professional brand on a bare-bones budget:

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Stop being the best-kept secret

If the gap between doing brilliant work and getting people to understand it feels too familiar, you're not alone.

Get The Brand Audit for “What Do You Actually Do?” Businesses — a 5-question framework to uncover why people don’t “get” your value, and how to fix it fast.

What you'll get:

  • 5 questions to pinpoint where your message loses people

  • Real examples + quick fixes you can apply today

  • A clearer story people can finally repeat when they talk about what you do

A printed flyer on a dark textured surface. The flyer has a black and gray background with green and white text. It features a black-and-white photo of a woman working at her desk, smiling and talking on her phone, with a laptop, glasses, and books nearby. The flyer advertises a workshop titled "The Brand Audit for 'What Do You Actually Do?' Businesses".